As we read on the next section of the book "If Google Ruled the World", we felt like the book started to restate a lot of the information from the first part of the book. We realize that the author is applying his principles to specific areas of business though.
One area he talked about was publishing. What will the publishing world look like if it doesn't start to embrace the ideas that Google has developed and create a community around ideas, aritcles, books, and more? How can publishers and authors share the financial risk involved with printing and selling printed material? How can they work to share their information for free since that is a big part of the post Google world?
Another area he discussed was advertising and the need for a new approach here. Advertisers no longer have a large captive audience. How can they still reach customers using the Internet?
Our favorite part was on restaurants. We liked the idea of restaurants allowing people to rate their entrees for others, allowing people to help develop menus, and providing feedback. We felt that having suggestions " You might also like...." similar to iTunes or Amazon would be really awesome. What a way to connect people!
Last we wanted to share the author's blog on the book. He is using this to have readers build a community around his book!
Posted By Laura Schwiebert, Angela Hicks and Staci Tatum
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment